As someone who has been vaping in India for the past few years, I have seen the industry grow and evolve at an incredible pace. With more and more people looking for alternatives to smoking, the demand for e-liquids has reached an all-time high. In this article, I will be sharing my thoughts and insights on the e-liquid market in India, including its current state, regulations, and the top brands that are dominating the market.
First and foremost, let’s understand what e-liquids are. E-liquids, also known as vape juices, are the liquid substances used in electronic cigarettes and vaporizers. They are made up of a blend of propylene glycol (PG), vegetable glycerin (VG), flavorings, and sometimes nicotine. The PG and VG act as the base for the e-liquid, while the flavorings give it its taste and aroma. The nicotine content in e-liquids can vary from 0mg to 50mg, catering to different preferences and needs of vapers.
The e-liquid market in India is still relatively new but has been rapidly growing. According to a report by Research and Markets, the Indian e-liquid market is expected to reach a value of USD 54 million by 2024, growing at a CAGR of 27.12% during the forecast period of 2019-2024. This significant growth can be attributed to the increasing number of people trying to quit smoking and turning to vaping as a less harmful alternative.
However, with the rise in popularity of vaping, there has also been an increase in concerns about its safety and regulation. The sale and distribution of e-liquids in India are currently unregulated, making it difficult for consumers to distinguish between genuine and counterfeit products. This lack of regulation also means that there are no strict guidelines on the quality and safety of e-liquids, putting consumers at risk.
This is where the importance of buying e-liquids from trusted sources comes in. While there are numerous local brands in the Indian market, it is essential to choose a brand that adheres to international standards and uses high-quality ingredients. One such brand is Vawoo, an international online marketplace for vaping products, including e-liquids. Vawoo only works with verified sellers and ensures that all products listed on their platform meet safety standards, giving vapers peace of mind while shopping.
Now, let’s take a look at some of the top e-liquid brands that have gained popularity in the Indian market.
1. Naked 100
Naked 100 is a well-known brand in the vaping community, and it’s no surprise that their e-liquids have gained a considerable fan following in India as well. Their e-liquids are a blend of 70% VG and 30% PG, creating a smooth and flavorful vaping experience. They offer a wide range of flavors, including fruity, dessert, and menthol options.
2. Dinner Lady
Another popular brand in the Indian market is Dinner Lady. Their e-liquids are made in the UK and come in a 50/50 VG/PG ratio, making them suitable for both mouth-to-lung and direct-to-lung vaping styles. Dinner Lady is known for its delicious dessert flavors, including Lemon Tart and Blackberry Crumble.
3. I Love Salts
For vapers who prefer nicotine salts, I Love Salts is a go-to brand. Their e-liquids come in a 50/50 VG/PG ratio and are available in various nicotine strengths. They offer a variety of flavors, from classic menthol to tropical fruits, satisfying the taste buds of all vapers.
4. Nasty Juice
Nasty Juice is a Malaysian brand that has taken the Indian e-liquid market by storm. Their e-liquids are made with high-quality ingredients and come in unique packaging, making them stand out on the shelves. Nasty Juice is known for their bold and flavorful fruit-based e-liquids.
5. Vapetasia
Vapetasia is another popular brand in the Indian market, known for its creamy and rich dessert flavors. Their e-liquids are a blend of 70% VG and 30% PG, making them perfect for vapers who enjoy bigger clouds. Some of their popular flavors include Killer Kustard and Rainbow Road.
In addition to these top brands, there are also various local and regional brands that offer unique flavors and cater to the diverse tastes of vapers in India. However, it is crucial to research and choose brands that prioritize the safety and quality of their products.
In conclusion, the e-liquid market in India is growing at a rapid pace as more and more people turn to vaping as an alternative to smoking. However, with the lack of regulation, it is vital to be cautious and choose e-liquids from trusted sources. Brands like Vawoo are making it easier for Indian vapers to have access to high-quality and safe e-liquids. With the right approach and awareness, the future of vaping in India looks promising.